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Start Smart: How Founders Are Cutting Costs Without Cutting Corners

Launching a company often begins with the dual challenge of building something high-quality on a budget that feels more like a shoestring than a runway. The early days are romanticized—garage offices, ramen-fueled sprints, blurry lines between personal and business finances—but the reality is often a race to stretch every dollar without undermining the core vision. Avoiding shortcuts doesn’t mean spending freely; it means being intentional, clever, and willing to zig where others zag. As more founders